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SUNC
SOCIAL MEDIA ASSETS
THE BRIEF
SUNC (SHEFFIELD UNIVERSITY NETBALL CLUB) IS A SOCIAL SOCIETY, WHERE ALL STUDENTS CAN PARTAKE IN PLAYING NETBALL WITH PEOPLE FROM ANY SUBJECT & BACKGROUND. IT ISN'T TAKEN AS COMPETITIVELY, AS TEAMS ARE MADE UP FROM SPECIFIC SUBJECTS.
THE CLIENT CAME WITH A BRIEF TO CREATE SOCIAL MEDIA ASSETS TO ENTICE PEOPLE TO COME TO TRAINING SESSIONS & GAMES, & GIVE FURTHER POSTS WITH INFORMATION ON FIXTURES & SQUAD LISTS. THEY WANTED IT TO LOOK MODERN & INVITING, WITH A DESIGN THAT WOULD RESONATE WITH THEIR TARGET AUDIENCE.
DESIGN INSPIRATION
FINAL CONCEPT
SWIRLED BACKGROUND AGAIN GIVES AN OLD-FASHIONED, 60'S FEEL. OLD STYLE AESTHETIC HAS BEEN GIVEN A MODERN TWIST.
PAPER RIP LINKS TO OLD FASHIONED WAY OF GETTING INFORMATION ON CAMPUS, VIA A STUDENT GAZETTE OR NEWSPAPER. THE WHITE ALSO GIVES A CLEAN BACKGROUND FOR THE BLACK TEXT, SO THE KEY INFORMATION IS EASY TO READ.
TWO TONES OF YELLOW SHOWS USE OF THE UNIVERSITY'S COLOURS & IS BRIGHT ENOUGH TO STAND OUT & ENGAGE THE ATTENTION OF THE USER.
VISUALISATION
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